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Kosei means personality in Japanese. We champion individuality and this concept connects to our deep rooted mission of encouraging authenticity in people. We believe that through creativity, individuality and diversity can be expressed fully. That is the essence of the Kosei Pack. We play with newness and fresh elements in the form of new material comb and design approaches. The combination of fluffy and shiny textures and colour breaks usual codes and moves us forward as a design pioneer in the sneaker game. Our successful 2000s sneaker Wave Rider 10 is in premium mesh and suede, with richness of details.
Kosei means personality in Japanese. We champion individuality and this concept connects to our deep rooted mission of encouraging authenticity in people. We believe that through creativity, individuality and diversity can be expressed fully. That is the essence of the Kosei Pack. We play with newness and fresh elements in the form of new material comb and design approaches. The combination of fluffy and shiny textures and colour breaks usual codes and moves us forward as a design pioneer in the sneaker game. Our successful 2000s sneaker Wave Rider 10 is in premium mesh and suede, with richness of details.
Inspired by nature, Wave is a unique midsole technology that provides both cushioning and stability###An evolutionary lightweight midsole that delivers stress-free cushioned rides with high rebounds.###A unique midsole compound providing high comfort and perfomance, while being extremely lighweight.###A shock-absorbing cushioning compound.###An extremely durable Mizuno carbon rubber that allows for longer wear in high impact areas and gives more traction at the heel strike.###Inspired by nature, Wave is a unique midsole technology that provides both cushioning and stability###An evolutionary lightweight midsole that delivers stress-free cushioned rides with high rebounds.###A unique midsole compound providing high comfort and perfomance, while being extremely lighweight.###A shock-absorbing cushioning compound.###An extremely durable Mizuno carbon rubber that allows for longer wear in high impact areas and gives more traction at the heel strike.
